TY  - BOOK
AU  - Zeithaml, Valarie A
TI  - Services marketing: Integrating customer focus across the firm
U1  - 658.8 Z37S(7) 
PY  - 2022///
CY  - Chennai
PB  - Mc Graw Hill
N1  - 4585 17/10/2022 RK22/1745 19/10/2022 IMSAR (Dev. & Research)
ER  -