Agarwal,  P K <br/><br/>
Advertising management: An Indian perspective 

 - 6th ed. 
 - Meerut  Pragati Prakashan  2019 
 - 600 p. 
<br/><br/> 5014 06/01/2023 HBD23/9784 09/03/2023 IMSAR (Dev. & Research) 
<br/><br/><label>ISBN: </label> RS 435.00 
<br/><br/><label>Dewey Class. No.: </label>659.1 A15A