Sharp, Bryon <br/><br/>
Marketing: Theory, evidence, practice 

 - 2nd ed. 
 - Oxford  Oxford University Press  2017 
 - xxxvii, 796 p. 
<br/><br/> 3911 26/12/2019 RK20/3249 29/01/2020 Main Budget 
<br/><br/><label>ISBN: </label> GBP 76.00 (RS 7045.96) 
<br/><br/><label>Dewey Class. No.: </label>658.8 S24M(2)