Neelamegham, S <br/><br/>
Marketing in India: Cases and readings 

 - 17th ed. 
 - New Delhi  Vikas Publishing House  1997 
 - xii, 940 p. 
<br/><br/><label>ISBN: </label> RS275 
<br/><br/><label>Dewey Class. No.: </label>658.8 N292M