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41.
Jati: Badalte pariprekshya by
Publication details: Rajkamal Prakashan New Delhi 2024
Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 301.440954 J587J.

42.
Brand personality dimensions and its influence on purchase intention and brand loyalty on Indian apparel sector by
Publication details: IMSAR, M D University, Rohtak
Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 658.827 S29B.

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