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Handbook of marketing scales: Multi-item measures for marketing and consumer behaviour research by Language: English
Publication details: London Sage Publications 1993
Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 658.83 B38H.

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Handbook of marketing sales: Multi-item measure for marketing and consumer behaivour research by
Edition: 3rd ed.
Language: English
Publication details: Los Angeles Sage Publications 2011
Availability: Items available for loan: VIVEKANANDA LIBRARY (2)Call number: 658.83 B38H(3), ...

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