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Psychological principles of marketing and consumer behaviour by Language: English
Publication details: Lexington Lexington Books 1979
Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 658.8 B778P.

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Marketing management and administrative action by
Edition: 4th ed.
Language: English
Publication details: Tokyo McGraw-Hill 1978
Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 658.8 B778M.

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