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1.
From band vision to brand evaluation: strategically building and sustaining brands by
Edition: 1st ed.
Language: English
Publication details: Delhi Btlerworth Heinemann 2001
Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 658.827 D356F.

2.
From brand vision to brand evaluation: The strategic process of growing and strengthening brands by
Edition: 2nd ed.
Language: English
Publication details: Noida Elsevier 2008
Availability: Items available for loan: VIVEKANANDA LIBRARY (3)Call number: 658.827 D357F(2), ...

3.
Creating powerful brands in consumer, service and industrial markets by
Edition: 3rd ed.
Language: English
Publication details: New Delhi Elsevier 2009
Availability: Items available for loan: VIVEKANANDA LIBRARY (4)Call number: 658.827 D357F(3), ...

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