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Marketing management: Analysis, planning, implementation and control by
Edition: 8th ed.
Language: English
Publication details: New Delhi Prentice-Hall of India 1994
Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 658.8 K849M.

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Marketing Models by Language: English
Publication details: New Delhi Printice-Hall of India Private Limited 2006
Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 658.8 L628M.

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