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1.
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Managerial marketing: Perspectives and view points:a source book by
Edition: 3rd ed.
Language: English
Publication details: Bombay D B Taraporevala 1972
Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 658.8 K287M.

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2.
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Managerial marketing: Perspectives and viewpoints:A source book by
Edition: 3rd ed.
Language: English
Publication details: Mumbai D B Taraporevala 1972
Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 658.8 K287M.

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3.
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Marketing planning and competitive strategy by Language: English
Publication details: New Delhi Prentice Hall 1972
Availability: Not available: VIVEKANANDA LIBRARY: Damaged (3).

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Managerial marketing: perspectives and a source book by
Edition: 3rd ed.
Language: English
Publication details: Illinois Richard D Irwin 1967
Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 658.8 K287M. Not available: VIVEKANANDA LIBRARY: Damaged (1).

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