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1.
Strategic marketing problems: Cases and comments. 2V by
Edition: 5th ed.
Language: English
Publication details: Boston Allyn and Bacon 1990
Availability: Items available for loan: VIVEKANANDA LIBRARY (2)Call number: 658.8 K454S, ...

2.
Marketing by
Edition: 8th ed.
Language: English
Publication details: New Delhi Tata McGraw-Hill 2006
Availability: Items available for loan: VIVEKANANDA LIBRARY (4)Call number: 658.8 K455M, ...

3.
Perspectives on strategic marketing management by Language: English
Publication details: Boston Allyn and Bacon 1980
Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 658.8 K454P.

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