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How cool brands stay hot: Branding to generations Y & Z

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Language: English Publication details: London Kogan Page 2016Edition: 3rd edDescription: xx, 287 pDDC classification:

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	VIVEKANANDA LIBRARY IMSAR Library	658.827 B453H(3) (Browse shelf(Opens below))		Available		354244
Books	VIVEKANANDA LIBRARY IMSAR Library	658.827 B453H(3) (Browse shelf(Opens below))		Available		359110

2447 07/11/2016 HBD16/6706 07/11/2016 IMSAR (Dev. & Research)

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