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1.
Brand management: Mastering research, theory and practice by
Edition: 3rd ed.
Language: English
Publication details: Oxon Roultedge 2020
Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 658.827 H358B(3).

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Brand management: Research, theory and practice by
Edition: 2nd ed.
Language: English
Publication details: London Routledge 2016
Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 658.827 H358B(2).

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