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	1.	No cover image available Marketing plans: How to prepare them, how to profit from them by McDonald, Malcolm Edition: 8th ed. Language: English Publication details: Chichester John Wiley 2016 Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 658.802 M145M(8). Place hold Add to cart (remove)
	2.	No cover image available Complete marketer: 60 essential concepts for marketing excellence by Mcdonald, Malcolm Language: English Publication details: London Kogan Page 2013 Availability: Items available for loan: VIVEKANANDA LIBRARY (5)Call number: 658.8 M145C, ... Place hold Add to cart (remove)
	3.	No cover image available Marketing plans: How to prepare them, how to use them by McDonald, Malcolm Edition: 4th ed. Language: English Publication details: New Delhi Viva Books 2000 Availability: Items available for reference: VIVEKANANDA LIBRARY: Not for loan (1)Call number: 658.8 M145M. Add to cart (remove)
	4.	No cover image available Key customers: How to manage them profitably by McDonald, Malcolm Language: English Publication details: Oxford Butterworth-Heinemann 2001 Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 658.834 M461K. Place hold Add to cart (remove)
	5.	No cover image available E- marketing: Improving marketing effectiveness in a digital world by Mcdonald, Malcolm Edition: 1st, indian, 2001 ed. Language: English Publication details: Delhi Pearson Education 1999 Availability: Items available for loan: VIVEKANANDA LIBRARY (2)Call number: 658.8 M715E, ... Place hold Add to cart (remove)
	6.	No cover image available Key account management: The definitive guide by McDonald, Malcolm Edition: 2nd ed. Language: English Publication details: Noida Elsevier 2007 Availability: Items available for loan: VIVEKANANDA LIBRARY (2)Call number: 658.804 M145K(2), ... Place hold Add to cart (remove)
	7.	No cover image available New marketing: Transforming the corporate future by McDonald, Malcolm Language: English Publication details: New Delhi Elsevier 2007 Availability: Items available for loan: VIVEKANANDA LIBRARY (6)Call number: 658.8 M145N, ... Place hold Add to cart (remove)
	8.	No cover image available Marketing accountability: How to measure marketing effectiveness by McDonald, Malcolm Language: English Publication details: New Delhi Kogan Page 2009 Availability: Items available for loan: VIVEKANANDA LIBRARY (6)Call number: 658.80072 M145M, ... Place hold Add to cart (remove)

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