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Strategic marketing: planning and control by
Edition: 2nd ed.
Language: English
Publication details: Oxford, Boston Butterworth 2002
Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 658.8 D844S.

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Intergated marketing communications: the holistic approach by Language: English
Publication details: Oxford, Boston Butterworth Hernemann 2002
Availability: Items available for loan: VIVEKANANDA LIBRARY (2)Call number: 658.8 Y48I, ...

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