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	1.	No cover image available Shoppers' impulse buying behavior An assessment of situational and personal predictors in organized retail environment by Mamta Rani Ahlawat, Pardeep K Publication details: IMSAR, M D University, Rohtak 2023 Availability: Items available for reference: VIVEKANANDA LIBRARY: Not for loan (1)Call number: 658.8342 M311S. Add to cart (remove)
	2.	Contemporary Tourist Behaviour: Yourself and others as tourists by Bowen, David Edition: 2nd Publication details: Wallingford CABI 2022 Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 338.4791 B675C(2). Place hold Add to cart (remove)
	3.	No cover image available Impact of influencers marketing on consumer buying behavior by Savita Mittal, Ishwar Publication details: Faculty of management sciences & commerce, M D University, Rohtak 2023 Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 658.8 S94I. Place hold Add to cart (remove)
	4.	Consumer behavior by Babin, Barry J Harris, Eric G Edition: 9th Publication details: Delhi Cengage India 2022 Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 658.834 B117C(9). Place hold Add to cart (remove)
	5.	Consumer behavior by Hoyer, Wayne D MacInnis, Deborah J Pieters, Rik Edition: 7th Publication details: Delhi Cengage India 2024 Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 658.834 H852C(7). Place hold Add to cart (remove)
	6.	No cover image available Psychological foundations of marketing: The keys to consumer behaviour by Kimmel, Allan J Edition: 2nd Publication details: London Routledge 2018 Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 658.834 K571P(2). Place hold Add to cart (remove)
	7.	Consumer psychology: Theories and applications by Huang, Hazel Publication details: New Delhi Sage Publications 2023 Availability: Items available for loan: VIVEKANANDA LIBRARY (1)Call number: 658.8342 H86C. Place hold Add to cart (remove)
	8.	Behavioral economics of sustainable consumption by Manoj Kumar Publication details: New Delhi Delta Book World 2025 Availability: Items available for loan: VIVEKANANDA LIBRARY (3)Call number: 339.47 M317B, ... Place hold Add to cart (remove)
	9.	Marketing management by Kotler, Philip Keller, Kevin Lane Chernev, Alexander Sheth, Jagdish N Shaines, G Edition: 17th Publication details: Noida Pearson India 2026 Availability: Items available for loan: VIVEKANANDA LIBRARY (5)Call number: 658.8 K848M(17), ... Place hold Add to cart (remove)
	10.	Marketing: A new age perspective by Chaturvedi, Mukesh Shukla, A V Publication details: Noida Vikas Publishing House 2025 Availability: Items available for loan: VIVEKANANDA LIBRARY (4)Call number: 658.8 C392M, ... Place hold Add to cart (remove)

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