| 000 | 00402nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 230917s9999||||xx |||||||||||||| ||und|| | ||
| 040 |
_e73672 _aMAIN |
||
| 041 | _aEnglish | ||
| 082 | _a658.8 K96M | ||
| 100 | _aKumar, Niraj | ||
| 245 | 0 | _aMarketing communications: theory and practice | |
| 250 | _a2nd ed. | ||
| 260 |
_aMumbai _bHimalaya Publishing House _c2001 |
||
| 300 | _a560 p. | ||
| 942 | _cBK | ||
| 999 |
_c108097 _d108097 |
||