000 | 00381nam a2200145Ia 4500 | ||
---|---|---|---|
008 | 230917s9999||||xx |||||||||||||| ||und|| | ||
040 |
_e85693 _aMAIN |
||
041 | _aEnglish | ||
082 | _a659.1 S52P | ||
100 | _aSemenik, Richard J | ||
245 | 0 | _aPromotion and integrated marketing communications | |
260 |
_aAustralia _bThomson _c2002 |
||
300 | _axxxvii, 582 p. | ||
942 | _cBK | ||
999 |
_c114798 _d114798 |