000 | 00406nam a2200157Ia 4500 | ||
---|---|---|---|
008 | 230917s9999||||xx |||||||||||||| ||und|| | ||
040 |
_e103205 _aMAIN |
||
041 | _aEnglish | ||
082 | _a659.1 Y48I | ||
100 | _aYeshin, Tony | ||
245 | 0 | _aIntegrated marketing communications: the holistic approach | |
250 | _a1st ed. | ||
260 |
_aNew Delhi _bButterworth _c2002 |
||
300 | _a554p p. | ||
942 | _cBK | ||
999 |
_c119321 _d119321 |