000 | 00391nam a2200157Ia 4500 | ||
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008 | 230917s9999||||xx |||||||||||||| ||und|| | ||
040 |
_e139956 _aMAIN |
||
041 | _aEnglish | ||
082 | _a659.1 O9A | ||
100 | _aO'Guinn, Thomas C. | ||
245 | 0 | _aAdvertising and integrated brand promotion | |
250 | _a4th ed. | ||
260 |
_aAustralia _bThomson _c2006 |
||
300 | _a781p p. | ||
942 | _cBK | ||
999 |
_c138897 _d138897 |