000 00354nam a2200145Ia 4500
008 230917s9999||||xx |||||||||||||| ||und||
040 _e138679
_aMAIN
041 _aEnglish
082 _a659.1 M951A
100 _aMurthy, S N
245 0 _aAdvertising: An IMC perspective
260 _aNew Delhi
_bExcel Books
_c2007
300 _a417 p.
942 _cBK
999 _c144959
_d144959