000 00394nam a2200145Ia 4500
008 230917s9999||||xx |||||||||||||| ||und||
040 _e126514
_aMAIN
041 _aEnglish
082 _a658.83 K96C
100 _aKumar, S Ramesh
245 0 _aConsumer behaviour and branding: Concepts, readings and cases
260 _aNew Delhi
_bPearson Education
_c2009
300 _a607 p.
942 _cBK
999 _c152346
_d152346