000 00402nam a2200145Ia 4500
008 230917s9999||||xx |||||||||||||| ||und||
040 _e135405
_aMAIN
041 _aEnglish
082 _a659.1 M697A
100 _aMittal, Arun
245 0 _aAdvertising and sale promotion (intergated marketing communicating): Text and cases
260 _aNew Delhi
_bWisdom
_c2009
300 _a536 p.
942 _cBK
999 _c152438
_d152438