000 | 00402nam a2200145Ia 4500 | ||
---|---|---|---|
008 | 230917s9999||||xx |||||||||||||| ||und|| | ||
040 |
_e135405 _aMAIN |
||
041 | _aEnglish | ||
082 | _a659.1 M697A | ||
100 | _aMittal, Arun | ||
245 | 0 | _aAdvertising and sale promotion (intergated marketing communicating): Text and cases | |
260 |
_aNew Delhi _bWisdom _c2009 |
||
300 | _a536 p. | ||
942 | _cBK | ||
999 |
_c152438 _d152438 |