| 000 | 00434nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 230917s9999||||xx |||||||||||||| ||und|| | ||
| 040 |
_e148416 _aMAIN |
||
| 041 | _aEnglish | ||
| 082 | _a658.827 K141N | ||
| 100 | _aKapferer, Jean Noel | ||
| 245 | 0 | _aNew strategic brand management: Creating and sustaining brand equity long term | |
| 250 | _a4th ed. | ||
| 260 |
_aNew Delhi _bKogan Page _c2009 |
||
| 300 | _a560 p. | ||
| 942 | _cBK | ||
| 999 |
_c152720 _d152720 |
||