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040			_e174955 _aMAIN
041			_aEnglish
082			_a658.827 D357F(3)
100			_aChernatony, Leslie de
245		0	_aCreating powerful brands in consumer, service and industrial markets
250			_a3rd ed.
260			_aNew Delhi _bElsevier _c2009
300			_a467 p.
942			_cBK
999			_c153744 _d153744