000 00377nam a2200145Ia 4500
008 230917s9999||||xx |||||||||||||| ||und||
040 _e63003
_aMAIN
041 _aEnglish
082 _a658.83 Z14M
100 _aZaltman, Gerald
245 0 _aMarketing research: Fundamentals and dynamics
260 _aIllinois
_bDyrden Press
_c1975
300 _axxii, 744 p.
942 _cBK
999 _c163717
_d163717