000 00418nam a2200169Ia 4500
008 230917s9999||||xx |||||||||||||| ||und||
020 _cRS13.95
040 _e8208
_aMAIN
041 _aEnglish
082 _a659.1 D922A
100 _aDunn, S Watson
245 0 _aAdvertising: Its role in modern marketing
250 _a3rd ed.
260 _aHinsdale
_bDryden Press
_c1969
300 _avii, 630 p.
942 _cBK
999 _c164035
_d164035