| 000 | 00374nam a2200145Ia 4500 | ||
|---|---|---|---|
| 008 | 230917s9999||||xx |||||||||||||| ||und|| | ||
| 040 |
_e183113 _aMAIN |
||
| 041 | _aEnglish | ||
| 082 | _a659.1 S62A | ||
| 100 | _aShimp, Terence A | ||
| 245 | 0 | _aAdvertising and promotion: An IMC approach | |
| 260 |
_aNew Delhi _bCengage Learning _c2007 |
||
| 300 | _a650 p. | ||
| 942 | _cBK | ||
| 999 |
_c164392 _d164392 |
||