000			00391nam a2200157Ia 4500
008			230917s9999||||xx |||||||||||||| ||und||
040			_e196452 _aMAIN
041			_aEnglish
082			_a659.1 D923A
100			_aDunn, S Watson
245		0	_aAdvertising: Its role in modern marketing
250			_a5th ed.
260			_aChicgo _bDryden Press _c1982
300			_aix, 710 p.
942			_cBK
999			_c49026 _d49026